BlueCity – Circular incubator

BlueCity is located in the former tropical swimming paradise Tropicana in Rotterdam. Here, circular entrepreneurs come together to connect residual flows and share knowledge.
BlueCity – Circular incubator

BlueCity is a breeding ground for innovative companies that link their residual flows. Here pioneers of the circular economy are gathering together, leading the way and being an example to the world. Residual flows are connected to each other and knowledge is shared. BlueCity offers production rooms, office spaces and rooms for events.

Blue Economy

BlueCity is called BlueCity because it is largely based on the principles of the blue economy: working with what is locally available, assuming cooperation instead of competition and generating various income streams. They cross the circles of the circular economy so that networks are created that they can connect to each other. All this is done by BlueCity with the same goal: continuous innovation, creating jobs, reducing the waste mountain by seeing ’waste’ as a raw material and building social capital without depleting the environment. For example, Aloha Bar-Restaurant’s coffee spit forms a breeding ground for the oyster mushrooms of Rotter- Zwam. The CO2 that is released during this process is used by Spireaux in the production of spirulina. The mycelium is used to develop packaging materials in the BlueCity Lab and the fungi - which of course are on the menu of Aloha. A perfect circle.

From swimming paradise to the Model City

BlueCity is located in the former tropical swimming paradise Tropicana in Rotterdam. Innovative, sustainable and circular entrepreneurs are now establishing themselves between the slides and hot tubs, giving the remaining 12,000 m2 of new functions, meaning and value. In 2017, the office wing in the dance club was completed and the renovation of the old changing rooms and machine rooms was started to create additional production areas. These are expected to be delivered in 2018. When building the office wing, the construction team used blue, circular principles: 90% of the materials were locally ’harvested’ and reused material. This saved the construction team, consisting of Superuse Studios, Coup, BIKbouw and Theo Mostert, a total of 60 tons of CO2 - the equivalent of driving eight times around the world. This is equivalent to what 2400 trees absorb in a year. A striking element in the former disco are the red cedar window frames. By cleverly puzzling with these frames, originating from a demolition building, they form an impressive looking façade that fits exactly. For this transformation, the building was nominated for the Rotterdam Architecture Prize 2017 and received the ARC 17 Innovation Award.

The Best Practices

Holland Circular Hotspot (HCH) wants to support international cooperation on the circular economy, with the aim of creating business opportunities and promoting the exchange of knowledge and innovation. In the magazine Circular Is Going Global - Join Holland's Flow you can read which circular best practices the Netherlands has to offer.

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